Business

Is Your Business Heading for the Stars, or Down the Drain?

Have you ever thought of contacting an airline company saying, “I want to go somewhere fantastic, but I don’t know where it is and I don’t know when I want to get there.” Or try this one for size. You jump in a taxi and say, “Take me to my house.” When the taxi driver asks you which way he should go in order to get you there, you tell him that you have no idea. They sound ludicrous don’t they? [...]

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Ahh, Goals Schmoals!

“What’s the point of setting goals and making resolutions if you fail anyway?” I’ve heard this said so often and usually taken it with a pinch of salt, except this year was different. I was forced to rethink that pinch of salt, as I found myself saying, “So much for my new year’s resolution for last year!” Very specific, or overly ambitious resolutions (not the same as business goals or targets) may get forgotten after a few weeks or end up tying [...]

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Repeat Business

Holistic Therapist Magazine has a regular news article on ways that you can gain repeat business as a practicing professional.  Here are a few extras that are not included in Issue 1, but that are perfect for the first few months of the year to encourage your customers to keep coming back…  In January share vouchers: This can be anything from a free treatment bolted on to a paid treatment, to discount off a course of treatments.  Most people find [...]

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Professional Phoner

When it comes to running your own business it is inevitably that you will have to speak lots on the telephone, whether calling clients or colleagues or answering calls for bookings.  You are not always going to feel like talking to people, however it is vital that the person on the other end of the phone feels that your focus is 100% on them and that conversation. Do… Smile while you are speaking Listen and answer any questions Be Prepared for important calls [...]

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